{"id":26,"date":"2026-02-19T00:32:30","date_gmt":"2026-02-19T00:32:30","guid":{"rendered":"http:\/\/teknologi.news.eraenterprise.id\/?p=26"},"modified":"2026-02-19T00:32:30","modified_gmt":"2026-02-19T00:32:30","slug":"the-ram-crunch-could-kill-products-and-even-entire-companies-memory-exec-admits-2","status":"publish","type":"post","link":"https:\/\/teknologi.news.eraenterprise.id\/?p=26","title":{"rendered":"The RAM crunch could kill products and even entire companies, memory exec admits"},"content":{"rendered":"<figure>\n<p><img decoding=\"async\" alt=\"Ram piece with red arrow pointing up.\" data-caption=\"\" data-portal-copyright=\"Image: Cath Virginia \/ The Verge, Getty Images\" data-has-syndication-rights=\"1\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2025\/12\/STKS523_RAM_SHORTAGE_C.jpg?quality=90&amp;strip=all&amp;crop=0,0,100,100\" \/><figcaption>\n\t\t<\/figcaption><\/p><\/figure>\n<p class=\"has-text-align-none\">Phison is one of the leading makers of controller chips for SSDs and other flash memory devices &#8211; and CEO Pua Khein-Seng has now become a leading voice for just how bad <a href=\"https:\/\/www.theverge.com\/news\/839353\/pc-ram-shortage-pricing-spike-news\" target=\"_blank\" rel=\"noopener\">the RAM shortage<\/a> might get.<\/p>\n<p class=\"has-text-align-none\">Companies may need to cut back their product lines in the second half of 2026, and some companies will even die if they can&#8217;t get the components they need, he agreed, in <a href=\"https:\/\/www.youtube.com\/watch?v=X2L8iLVaV_I\" target=\"_blank\" rel=\"noopener\">a televised interview<\/a> with Ningguan Chen of Taiwanese broadcaster Next TV.<\/p>\n<p class=\"has-text-align-none\">While the interview&#8217;s entirely in Chinese, friends of <em>The Verge<\/em> stepped forward to confirm parts of <a href=\"https:\/\/x.com\/QQ_Timmy\/status\/2022474577742639136?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E2022474577742639136%7Ctwgr%5E1c72b07f3bf590f33c02fcfcfac8d2ccee7e2bc3%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fwww.pcgamer.com%2Fhardware%2Fmemory%2Fmany-consumer-electronics-manufacturers-will-go-bankrupt-or-exit-product-lines-by-the-end-of-2026-due-to-the-ai-memory-crisis-phison-ceo-reportedly-says%2F\">a machine-translated summary<\/a> that&#8217;s been making headlines. They also note, importantly, that it&#8217;s the <em>int \u2026<\/em><\/p>\n<p><a href=\"https:\/\/www.theverge.com\/tech\/881062\/ram-shortage-kill-products-companies-phison-ceo-interview\" target=\"_blank\" rel=\"noopener\">Read the full story at The Verge.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Phison is one of the leading makers of controller chips for SSDs and other flash memory devices &#8211; and CEO<\/p>\n","protected":false},"author":1,"featured_media":24,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[1],"tags":[],"class_list":["post-26","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/posts\/26","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26"}],"version-history":[{"count":0,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/posts\/26\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=\/wp\/v2\/media\/24"}],"wp:attachment":[{"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknologi.news.eraenterprise.id\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}